video

How to get more (and happier) patients through the power of video

How to get more (and happier) patients through the power of video
“A picture is worth a thousand words.”

You’ve probably heard that phrase a thousand times. But if the statistics are correct, if a picture is worth a thousand words, a minute of video is worth approximately 1.8 million.

10 things your practice’s website must have

10 things your practice’s website must have

More and more physicians are beginning to understand the power of the Internet to connect and engage with current and potential patients, but too often, websites are still out of date or difficult to navigate, frustrating the user and forcing them to abandon their search.

Want to make the most out of every online visit? Here are 10 things your website must have.

Why every practice needs a promotional video

Why every practice needs a promotional video

More and more, patients are going online to research physicians before they make a choice. While the average patient may have a primary care provider that they turn to for day-to-day medical needs, the treatment an ophthalmologist offers isn’t quite as frequent, so patients are likely to do a bit more research.

But aside from physician referrals or the recommendations of friends, patients are increasingly turning to the Internet to do their research. There are a variety of factors that go in to being discovered online, but one of the major boons that serves to get more patients in the door is to have a engaging video content on your website.